"The audience at Ålborg experienced the best summer reggae stage show ever with Sheldon Senior. The energy level was very high as of the very first song, which had the 100,000 crowd swaying their hands in the air and dancing. Sheldon a Talented entertainer, his show was so dynamic on stage. He reaching his audience with his enthusiastic and positive vibes, he made the place buzzing with excitement. It was like little Jamaica in Aalborg with Sheldon belting out some of the best music from Jamaica, and it was a lovely reminder of Bob Marley.”
“To experience so many Danes forget everyday worries for a while and dance, was a great moment of inspiration and brought great strength to my mission and purpose in music” says Ms. Vedel.
The journey for Sheldon and Joan Vedel has been possible through the help of several persons, some of whom have volunteered their time and expertise as part of a global team and family working from the heart to promote positive music worldwide. The team is driven by the belief that through music they can make people happy and bring them love, and sees love and happiness as the best prevention against adversity. Joan Vedel says her aim and that of her artist is to make a difference in the world through music, as theycontinue to collaborate with music producers from different countries. So far they have recorded several great songs with strong messages, such as “Wall Of Shame” produced by Danish producer Pharfar and remixed by Kenneth Bager, and “What About Love” produced by Jet Star records in London and " Here I am " produced by Golden records Jamaica, and Road life riddem produced by Born free Germany
Sheldon Senior Skanderborg Festival 2011
Sheldon comes to the world of music from a very humble and simple family in the countryside of Mandeville, Jamaica. He does not drink or smoke, and prays with his band before and after every concert performance, which he says brings the right energy to give the audience a wonderful experience through music. The feeling of love and simple beauty forever shines through the musical performances of Sheldon, who is the son of a true Jamaican Rastaman.
“My visit to Sheldon’s home in Mandeville, Jamaica brought me into contact with his family’s happy and humble lifestyle, where they are forever thankful for the little that they have” says Joan that comes from a little village at the country site in Denmark, and she is the grosseries daughter number 3....very different cultures meet throug internet and love to the music and mission is the key
This lifestyle of simplicity, love, and always giving thanks, is captured and delivered in Sheldon’s musical performances as he interacts with members of his audience, encouraging with positive messages to help deal with their troubles in life.
Sheldon Senior mommy and dad Jamaica
Joan Vedel Mom and dad
In her work as manager for Sheldon, Joan Vedel is supported and guided by her music attorney and business consultant Lloyd Stanbury, an experienced Jamaican who operates from a base in Florida USA. “I knew from the start in the music business, that it wasimportant to set the business on a professional path with expert guidance. There are many stories in the industry about managers and artists having disputes and ending their relationships, usually at the time when the artist has started to see some success after working with the manager for a while. I have learned to appreciate how important it is to have and understand contracts in the music business, and the absolute necessity for guidance from an entertainment lawyer with experience and knowledge of the business, and who is also familiar with how artists operate and think. My lawyer has been a very big motivator for me, and I am deeply grateful for his help and guidance. He also is on a mission in the music business where he want to educate and support upcoming artists, and he do a lot of charity for the reggae growth in Jamaica. I would strongly recommend to everyone entering the business of music that they engage the services of an attorney from the very start
www.Lloydstanbury.com
Charitywork in Africa
“I personally also hope that more people would do what they can to help the many good talents around the world that never get the chance to come out with their music because they live in difficult conditions”, says Joan. For support the mission you can contact Joan Vedel helping organnisation .Joan_vedel@hotmail.com and be part of the world team family, or support in other ways..Just it comes from the heart.
Let’s stay together and it will be alright!!
Blessed love, light and unity.
Manager: Sheldon Senior Music
Joan Vedel
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